Missy Elliot has once again made it to MTV with her wacky ideas and rhymes in her new music video "Ching-A-Ling". If you guys caught the movie step up 2, this song was one of the soundtracks. For those of you all who don't know who she is, Missy Elliot (Melissa Arnette Elliott) is a American rapper, singer, songwriter, and record producer who is known for a a series of hits and funky music videos such as "Get Your Freak On","One Minute Man", "Work It" and "Gossip Folks".
Now, what is so special about her new music video this time? Nope, not another neck twirling out like in her early music video "Get Your Freak On" but the world's first ever 3D music video and yes, you need those special glasses to view this video to get the 3D effect.
Thats not all, its nothing really new, but she has invited a dance crew from Japan called the "Woomin Crew" whom she had found while surfing on the internet to dance in this video. Its not really about the part that the crew was Japan. It was really about the "East meets East" feel to the music video, not the usual kind of hip hop video where you only see african americans on the set dancing. These Japanese hip hop kiddos were dressed in vibrant colors, Harajuku street style, and not only that, they combined a hint of Bollywood-style movements with the defying-time-and-space warping stop slow motion dance that really captured my attention.
"My inspiration comes from all over the world and this video really showcases that.” Missy Elliot commented
a clip of the Woomin Crew dancing.
Now, you, may be a six year old kid, an asian dude, a 34 year old adult with nothing to do with any music,whatsoever or even a teenager so very into hip hop. Whoever you are, i think you would be enticed by this video that Missy Eliiot made. Not because it has hypnotic powers to woo your souls into this but i believe its because these are the kinds of things that make up the modern day "PATHOS"; an appeal to emotion. Not so much to argue using emotional grounds but to appeal to the emotions, makes people want to sit down and listen and watch the strange moves that the Woomin Crew has to offer. Come to think of it,the colorful and fresh flavor that is being displayed really is hypnotic. Whether you're asian,white,hispanic,black, whatever! You'll still be quite interested in this video because of the appeal it has.
If you were to be asian, not so into hip hop and suddenly you see your fellow "yellow-skinned" dancing in the television screen to a not so familiar sound of hip hop, i bet you 10 cents that you'd sit down for at least 30 seconds to catch what in the world are these people doing. Really i say, its the modern day pathos.
and last but not least, the Ching-a-ling video clip! ENJOY!
(hope you get your hands on one of those 3D effect glasses. IS SO COOL!)
feel free to comment on my article!
<3 the rach.
7 comments:
Wow i'm totally impress by the Woomin Crew dancing video... The slow motion moves are just awesome...
Anyway i guess now the West had started to take notice of the talents we have in the East. Gwen Stefani also use these harajuku dancers in her videos as well...
I personally don't listen to this type of music, but i must say that this video is very well produced. Its very smart of them to use the
3D effects in the video, it really adds a wow factor to it. This actually increases the video's airplay on TV as poeple will want to see the world's first 3D music video. Smart marketing move by Missy's people...
i think it is true that you get very enticed in by this particular video apart from the music that is ringing the same lyrics repititively.and i think today's commercialized stuff are very much like that,the way they draw people in ,stirring with emotions and coming up with gimmicks.
You know why hip hip artists have to resort to all these new strategies? Cos they realized that hip hop is shit, and ppl are getting shit sick of it cos it sux. =)
there's a first for everything. but i feel there isn't much publicity for it though, but i think it was pretty cool, the dance moves,slow,but pretty cool to watch.and hip hop isn't shit.it is a language.same as every other music.
that's weird. but missy elliot's video is very interesting to watch!talk about appealing!
i don't really like hip hop but its interesting to watch something like that once in a while, after too many times its quite annoying.
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